VIRTUAL SOLUTIONS
Mulberry & Main
For creative CEOs ready to trade busywork for clear direction. From dashboards to done-for-you operations, we help you scale with purpose—not pressure!
Clear Metrics.
Smart Ops.
Your in motion.
You already hustle hard. That’s not the problem. The difference? Working—with systems that steer.
Just knowing you business numbers isn’t enough.
You’re ready to level up and make a bigger impact—but you’ve got more ambition than bandwidth.
You can’t afford to second guess every move or chase garden-variety strategies that eat up your energy.
Your metrics need to make sense . . . and dollars.
Stay in your zone of genius—and finally create breathing room.
More Creativity
Know exactly where to focus your time, energy, and budget.
More Clarity
Feel assured you’re taking the right next step.
More Confidence
My wish for you is...
Leah Shockley
“Where’s the mind-blown emoji??
This literally brought all the messy, untamed parts of my business into focus; in ways, I can’t even describe! Now I can forecast my growth in a smart way, not willy nilly playing a guessing game and hiring help or adding systems without being financially prepared.”
With your compass calibrated, we'll scale with intention.
You’ll finally feel like the captain of your ship—not just a passenger.
Amplify
Declutter and streamline.
We’ll set up systems that function like autopilot—freeing you up to focus on the big picture.
Simplify
Get aerial-view clarity. We audit the terrain of your biz and trace bottlenecks back to their root cause—like using drone footage instead of guesswork.
Identify
Break it down now,
Demystify your Data in 3 simple steps:
(are stale offers keeping me in the RED? How do I increase my avg order value??)
What's your most profitable offer
Where is the leaky step in your funnel
(is Pinterest worth your time? Or are you waisting your ad spend??)
Where all your traffic even COMES from
You’d be able to see things like:
Where all your traffic even COMES from
(is Pinterest worth your time? Or are you waisting your ad spend??)
Where is the leak in your funnel
(is it the copy or the tech? How do I fix it & increase my conversions??)
How your customers like to buy
(Is it mobile, desktop, or in store? Are there seasonal trends??)
(is it the copy or the tech? How do I fix it & increase my conversions??
Marketing
Memberships/Courses
Launches
Operations
Sales
(Am I overpaying or just on the wrong plan? Is FG Funnels or Zoho right for me??)
When you need to scale your systems
( Where should I focus my time? How do I stop running zoom call marathons??)
Where your calendar is costing you money
You’d be able to see things like:
If you're ready to grow your team
(What role do I need? VA, marketing manager, project manager??)
If your calendar is costing you money
(Where is my time most impactful? How do I stop spinning my wheels??)
If you are overpaying for your systems
(Is switching programs worth the cost? Is FG Funnels or Zoho right for me??)
(What role do I need? VA, marketing manager, project manager??)
When you're ready to grow your team
Marketing
Memberships/Courses
Launches
Operations
Sales
(Are my open or click rates too low? What emails get the best engagement??)
(Are collaborations worth it? How profitable is my network??)
What your email list is actually worth
What are your top referrers and affiliates
(Should I make more carousels or reels? Is going live worth my time??)
You’d be able to see things like:
What are your top performing posts?
(Should I make more carousels or reels? Is going live worth my time??)
What are your top referrers and affiliates
(Are collaborations worth it? How profitable is my network??)
What your email list is actually worth
(Are my open or click rates too low? What emails get the best engagement??)
What are your top performing posts?
Marketing
Memberships/Courses
Launches
Operations
Sales
What are your client sales behaviors & trends
(Should I add sms text reminders? Are enough registered to hit my goal??)
What are your registration & attendance rates
(Are there seasonal trends? Should I just go evergreen??)
When is the best time to launch
You’d be able to see things like:
When is the best time to launch
(Are there seasonal trends? Should I just go evergreen??)
What are your registration & attendance rates
(Should I add sms text reminders? Are enough registered to hit my goal??)
What are your client sales behaviors
(Do I need a "Fast-Action Bonus"? Should I expect final day bump in sales??)
(Do I need a "Fast-Action Bonus"? Should I expect final day bump in sales??)
Marketing
Memberships/Courses
Launches
Operations
Sales
What's your churn rate
(Should I offer additional payment plans? How do I keep them active longer??)
What are is the average client lifetime value
(What are my members struggling with? How can I make helping them easier??)
(What's the top reason they leave? What blind spots am I missing that's costing me $$?
You’d be able to see things like:
What is your typical customer service response time
(Are my members frustrated? How can I make it easier for them to get help??)
What are the top payment options
(Should I offer additional payment plans? Am I leaving money on the table??)
What is the TOP reason your members leave
(Are my churn rates too high? Are there trends to help us spot issues sooner??)
What is your customer satisfaction score
Marketing
Memberships/Courses
Launches
Operations
Sales
Latrice Prater
“Cass’ Problem Solving And Project Management Skills Have Been The Best To Leverage In My Business. I Have Been Able To Gain Back Hours Of Time And A Peace Of Mind”
Ready to
stop guessing & start growing?
Not all numbers are created equal. Want to learn the 10 Must-Track Metrics that takes the guesswork out of growing your business and keeps you moving forward toward a stress-free sustainable business?
(of course you are, you know that metrics are the best accessory a savvy business owner—like you—can have 😉.)